THIS ISSARA.
NEW YORK CITY · 2026
Selected
Work
STRATEGY → STORY → EXPERIENCELEGO × NYRR
Make running fun again: a playful partnership that turns a low-stakes obstacle race into a build-your-own-medal experience.
TOKYO BOLD
“Chase the Slurp” turns a cultural tension around dining etiquette into a launch ritual spanning OOH, retail, content and partnerships.
AIRBNB
The Neighborhood Key: an experiential concept that turns Airbnb’s promise of local belonging into physical, time-sensitive access.
JUNE
A build-a-brand concept imagining a training platform designed around women’s bodies, personalization and autonomy.

WE
ARE.
LOUD
IDEAS.
CLEAR
THINKING.
I’m a New York-based communications professional with a background in live entertainment and a growing practice in public relations, integrated campaigns and brand strategy. I’m currently pursuing an MPS in Branding and Integrated Communications at The City College of New York on the Public Relations track, while gaining hands-on agency experience at Sally Fischer Public Relations.
SAY
HELLO.
For opportunities, collaborations, campaign ideas—or just a good conversation about communications.